Moving forward with conviction and values

At inöuqa, the desire for a positive impact on our society and our planet has been there from the start. Even though economic reality imposes its limits, we move forward with conviction. We do our best to act in a responsible manner, progress, and improve whenever possible.

On our own scale, we are proud to show you how we are concretely committed.

An evolving and long-lasting concept

Consume less, play better. inöuqa was born from a simple belief: to create a toy that could replace several others.

Thanks to robust materials and an intelligent design, it supports children through every stage of their development. Modular, evolving, it reinvents itself to remain playful and stimulating. A toy that lasts for years, can be lent, passed on, and never goes out of style. Durable over time and in play

Proudly designed and manufactured in France

Better control over quality, production conditions, and our environmental impact. Supporting our economy and promoting our expertise. Manufacturing in France was an obvious choice!

From design to production, every step is rooted in our regions. An approach of proximity and performance that is embraced, transparent, and forward-looking. A strong and concrete commitment to serving children and the planet.

Free, accessible, and open to all

Inclusion is in our DNA. Designed for all children, regardless of their profile, illness, or disability, inöuqa is gender-neutral and promotes free play and sharing.

Used by professionals, it contributes to learning through movement, freedom, or constructive rigor.

Equity and diversity are central to our corporate culture and production process.

Quality and safety first

With 96% of toys on marketplaces not complying with standards, safety is not an option for us.

Designed according to the current standards and subjected to rigorous tests, our toys are non-toxic, suitable for intensive use, and created to support children with complete confidence. We apply high standards to provide a reliable, safe, and compliant play experience that meets the strictest standards.

Impact their development

At a time when screens take up too much space, inöuqa offers a positive and committed alternative that has an impact on our children's entertainment, education, and health.

A toy that gets the body and imagination moving again. A simple and playful way to offer them a more active, creative, and fulfilling childhood. A tool for learning and developing skills. A solution for healing and progress.

Contribute today for tomorrow

At inöuqa, we make responsible and pragmatic choices, particularly by prioritizing sustainable, recyclable, and recycled materials.

Our packaging is fully recyclable. Our bags are made from 100% sustainable materials, with non-toxic inks. Because every decision matters, we strive to limit our impact and move towards more socially responsible and environmentally friendly toys.

 

Values ​​and heart

Respect

Valuing the environment and people at every stage for a brighter future

Adventure

Dare to explore, be curious, be bold, take risks, and embrace creative freedom

Commitment

Acting with high standards, ambition, consistency, and long-term responsibility

Simplicity

Claim authenticity, humility, kindness, and attentiveness in everyday life

 

Prêt pour l’aventure ? Choisis ton kit ! 

  • 15 units

    Excursion Set

  • 20 units

    Adventure Set

We have the answers...

Question Corner

What is our mission?

Since day one, we have been driven by the desire to preserve the carefreeness of the youngest and to offer them the path of imagination and movement. To guide them towards the paths of lightness, fun, and escape. To give them the desire to be curious, to be inventive, to share… To remain a child above all.

inöuqa is a toy for them, but above all a sustainable, useful, and inclusive solution from the perspective of parents and professionals in care and health, concerned about their well-being, development, and flourishing.

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Is it really made in France?

No trickery, it’s true! inöuqa is designed, manufactured, and assembled in France, and we are quite proud of it.

The design was done between Fontainebleau and Annecy; our units come from a factory near Grenoble; our white connectors are injected next to Annecy; our toy is finally assembled, packaged, and shipped in a company that employs people with disabilities not far from Roissy.

We have made the choice of short circuits, know-how, and responsibility, even if it costs a little more, it’s true. Because a sustainable toy for our children deserves committed manufacturing.

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Why is it responsible?

It’s a bit strange to say, but in fact we are creating a toy to consume fewer toys

  • A more durable toy in reality, which may replace several small purchases, more gadgets and undoubtedly less qualitative.
  • A toy that limits boredom and multiplies the possibilities of fun.
  • A toy that will be passed down within siblings, in the family, and that can be offered as second-hand.
  • A useful toy, to address current issues of lack of imagination, autonomy, isolation, inactivity, and overexposure to screens.
  • An inclusive toy, suitable for all types of children, even those with disabilities, attention disorders, or psychomotor issues.
  • A toy that also considers the preservation of our planet, produced in France with materials that are generally less harmful than what is currently done.
  • A toy available with a just-in-time production, a more reasoned consumption mode where we primarily produce by anticipating the quantities sold.
  • A toy made with industrial partners also chosen for their committed and relevant CSR policy.
  • A toy backed by a corporate culture that aims to preserve the quality of life at work for employees, their physical and mental health and their personal lives.

There you go, this is our approach, it’s the choice we are making in any case. This global approach reflects our desire to reconcile positive impact, quality requirements, and social responsibility. We hope this resonates with you…

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Why is it eco-designed?

Limiting our environmental impact while ensuring sustainable and quality products. Quite a challenge!

Manufacturing in France, the choice of recyclable or partially recycled materials, and a just-in-time production are part of our concrete commitments to reduce our carbon footprint.

We prioritize materials designed to last, optimized logistics, and responsible volume management to avoid waste and overproduction.

This approach is part of a commitment to continuous improvement: at every stage of our development, we strive to move further towards an ever more responsible design.

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